English Abstract
Abstract :
Increasing internationalisation in organisations demands further research on acculturation within international
business (IB). Based on triangulated qualitative data on South Asian diasporas’ food consumption in the UK and
Bahraini contexts, we introduce two acculturative orientations: essentialism and boundary spanning. We
contribute to literature by linking acculturative orientations with relevant drivers and resulting adoption and
adaptation of cultures to offer a new perspective towards analysing (im)migrants’ appropriation of culture in
personal and work settings. We push the boundary of IB research by highlighting and enriching the understanding of, and reciprocity between, social and occupational contexts that shape (im)migrants’ acculturatio