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Theses
6
CASE STUDY ON MARKETING ISSUES OF SELECTED FIRMS BATELCO AL-MARAI PEPSICO - MIDDLE EAST
Jamal, Kamal Mohammed
1997
CASE STUDY ON MARKETING ISSUES OF SELECTED FIRMS BATELCO AL-MARAI PEPSICO - MIDDLE EAST
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Theses
52
Effects of the use of social media on brand equity : An empirical study of Bahrain as a tourist destination.
Sulaiman, Hala Ahmed
2023
Effects of the use of social media on brand equity : An empirical study of Bahrain as a tourist destination.
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Theses
33
Influence of Digital Marketing on Online shopping Behaviour of Millennials in the Kingdom of Bahrain
Wahab, Fatima
2023
Influence of Digital Marketing on Online shopping Behaviour of Millennials in the Kingdom of Bahrain
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Article
2
Impact of environmental, social, governance, and corporate social responsibility factors on firm’s marketing expenses and firm value : A panel study of US companies
Al-Issa , N
University of Bahrain
2022
Impact of environmental, social, governance, and corporate social responsibility factors on firm’s marketing expenses and firm value : A panel study of US companies
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Theses
26
Influencer Marketing on Instagram: An Analysis of the Influence of Social Media Micro-Celebrities on Consumers’ Purchase Intention in Bahrain
Moosa, Sara Ali Mustafa Abdulla
2021
Influencer Marketing on Instagram: An Analysis of the Influence of Social Media Micro-Celebrities on Consumers’ Purchase Intention in Bahrain
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Article
3
Adoption and Applications of Blockchain Technology in Marketing: A Retrospective Overview and Bibliometric Analysis
Wasiq, Mohammad
MDPI
2023
Adoption and Applications of Blockchain Technology in Marketing: A Retrospective Overview and Bibliometric Analysis
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Theses
5
The Significance of Digital Banking in Shaping Customer Experience: The Case of Bahrain
Al-Sakran, Zainab Ali
2022
The Significance of Digital Banking in Shaping Customer Experience: The Case of Bahrain
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Theses
8
A Comparative Analysis of Social Media Platforms Marketing for Micro and Small Businesses in Bahrain
AlRomaihi, Hessa Abdullatif
A Comparative Analysis of Social Media Platforms Marketing for Micro and Small Businesses in Bahrain
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Theses
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College of Business Administration
(6)
Articles
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Subject
Internet marketing -- Bahrain -- Dissertations
(3)
Advertising -- Dissertation
(1)
Banks and banking -- Technological innovations --…
(1)
bibliometric analysis -- Essays
(1)
Blockchain marketing -- Essays
(1)
Branding Marketing -- Bahrain -- Dissertations
(1)
Co-citations analysis -- Essays
(1)
Communication in marketing -- Bahrain --…
(1)
CSR disclosure -- Essays
(1)
Customer engagement -- Dissertation
(1)
Customer loyalty -- Bahrain -- Dissertations
(1)
Digital Marketing -- Bahrain
(1)
ESG engagement -- Essays
(1)
Instagram "Firm" -- Bahrain -- Dissertations
(1)
Instagram -- Dissertation
(1)
keywords co-occurrence analysis -- Essays
(1)
MARKETING
(1)
Marketing -- Dissertation
(1)
Marketing--Middle East--Case studies
(1)
marketing performance -- Essays
(1)
Micro and Small Businesses -- Dissertation
(1)
Online shopping Behaviour -- Bahrain
(1)
Place Marketing -- Bahrain -- Dissertations
(1)
Sales performance -- Dissertation
(1)
Snapchat -- Dissertation
(1)
Social media -- Bahrain -- Dissertations
(1)
Social media -- Dissertation
(1)
Social media -- Economic aspects -- Bahrain --…
(1)
stakeholder Theory -- Essays
(1)
sustainability -- Essays
(1)
sustainable finance -- Essays
(1)
sustainable marketing -- Essays
(1)
TikTok -- Dissertation
(1)
Author
Al-Issa , N
(1)
Al-Sakran, Zainab Ali
(1)
AlRomaihi, Hessa Abdullatif
(1)
Jamal, Kamal Mohammed
(1)
Moosa, Sara Ali Mustafa Abdulla
(1)
Sulaiman, Hala Ahmed
(1)
Wahab, Fatima
(1)
Wasiq, Mohammad
(1)
Thesis advisor
AL-Alawi, Adel Ismaeel
(1)
Al-Alawi, Adel Ismail
(1)
Elamir, Sayed Ali Habib Ali
(1)
Tomazos, Konstantinos
(1)
Upadhyaya, Makarand
(1)
Publisher
MDPI
(1)
University of Bahrain
(1)
Institution
"University of Bahrain, College of Business…
(2)
University of Bahrain
(1)
University of Bahrain, College of Business…
(1)
University of Bahrain, College of Business…
(1)
University of Strathclyde
(1)